Treabar – Three-Minute Read: Understanding Genshin Impact

Genshin Impact is an open-world adventure game developed and published by Shanghai miHoYo Co., Ltd. It was initially conceived in the first half of 2017, with the initial testing commencing on June 21, 2019, the re-appearance testing starting on March 19, 2020, the departure testing on June 11, 2020, and the PC technical open testing starting on September 15, 2020. The official public testing began on September 28, 2020. On a data level, the account data across iOS, PC, and Android platforms is interconnected, allowing players to switch devices using the same account.
The game takes place in a fantasy world called the Teyvat continent, where people gain the power to manipulate elements by being chosen by the gods. I play the role of the mysterious traveler, encountering unique and capable companions during free exploration. Together, we defeat powerful enemies and search for the seven gods who control the elements, with the ultimate goal of reuniting with our separated family members.
Background Setting:
This is a world where seven elements converge. In the distant past, people gained the ability to harness elements through faith in deities, allowing them to build homes in the wilderness. Five hundred years ago, the fall of an ancient kingdom caused the world to undergo drastic changes. Despite the cessation of the widespread disaster, peace has yet to arrive. As the protagonist, I have arrived from the outside world and am now descending upon the land. In this vast world, I will travel freely, make new companions, seek the seven gods who control the elements, and reunite with my estranged family.
Character Setting:
The game features numerous playable characters. The default character at the start can be chosen based on gender, and other characters have fixed genders. Apart from the traveler, other characters can be obtained through story progression, divination, and events. For instance, Aether is the first character, aside from the main character, that players can activate through the story.
Most characters need to be obtained through divination. Divination is divided into permanent and event-specific types, and requires the use of缘分 (fate) or纠缠 (tangled fate) to obtain them.
Gameplay Setting:
Genshin Impact is an open-world game where players can control characters with two types of equipment. One type is weapons, which are equipped based on the character’s attack style. The other type is relics, which are items equipped on characters to form sets that grant additional attributes. Consumables in the game are categorized into three types: currency, materials, and recipes. Currency can be obtained by opening treasure chests, completing secret areas, completing missions, offering to deities, and killing monsters. Materials are mostly obtained by opening treasure chests and mining. Recipes are used to create dishes with the necessary materials.
Game Achievements:
On October 29, 2020, Sensor Tower released the estimated mobile revenue of Genshin Impact over the past 30 days, ranking first among mobile games in the same period globally, with an estimated revenue of $245 million (approximately 1.6 billion RMB). It is important to note that this figure does not include revenues from other regions, including China, in the third-party Android market.
On November 13, 2020, Sensor Tower released the latest October report. According to the report, in October 2020, miHoYo’s Genshin Impact generated $239 million in revenue globally, ranking first on the global mobile app store and Google Play charts. In China, the share of revenue accounted for 31%.
On April 13, 2021, Sensor Tower released the March data on China’s mobile games overseas, revealing that Genshin Impact’s mobile revenue overseas was approximately $116 million.
Market:
According to the Sensor Tower Store Intelligence platform, Genshin Impact’s revenue in Japan has surpassed that of China multiple times, with the game’s revenue in Japan in November and December 2020 exceeding that of China. In December 2020, the revenue share of Genshin Impact in Japan reached 30.3%.
Global Market:
In January 2022, Sensor Tower released the annual review